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Discussion Starter #1 (Edited)
Toby Toys was a trademark of Louis Marx & Co Ltd, England. Marx was an American company founded in New York by Louis Marx. He was the factory manager at Ferdinand Strauss, who manufactured cheap mechanical tin toys before founding Marx.

Upon the death of Mr Strauss in 1921, Louis Marx and his brother purchased the Strauss dies and founded Louis Marx & Co Ltd" (?) of England. In 1932, they bought a factory in Dudley (Worcestershire), England and continued to produced cheap tinplate toys. Beginning in 1947, they specialized in die-cast toys made in mazak (Zamak) and plastic and on toy trains.

As above in 1947, they made four die-cast mazak (Zamac) vehicles under the Toby Toys brand name. These reproductions were crude as a generic models with one body color paint and no added details. Available models were a fire engine, a breakdown lorry, a roadster and a saloon vehicle. And made in 1:43 scale.

In 1967, the English brand of Louis Marx and Co Ltd was sold to Dunbee-Combex.

Marx Toys - Made in Great Britain was another trademark of Louis Marx & Co.

Sourced references -
Louis Marx & Company | hobbyDB
Toby Toys | hobbyDB
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