*Mattel executives spying on Fest activities and product ideas*
Executive #1: Swifty In The Box, we'll make 50 million of them! They'll sell out instantly!
Executive #2: Yes! And we need to do 20 million Hardnosed versions, 20 million Blinged versions, 20 million Drop Top versions, 20 million Crooze versions, and 20 million Tooned versions too!
Executive #3: What should we call the limited to 2.5 million version?
Executive #2: How about, are you ready for this, Swifty Hunts?
Executive #1: Excellent. Now let's go get these things ready for the holiday season.