Not sure if this is old news or not but I just found out Hotwheels has their own magazine now. Found it at Walmart yesterday and is issue #1. It's in a poly bag and comes with a poster listing all of the 2007 releases. The mag is 30 pages on glossy paper and is geared toward the younger segment of the HW market. It does have a few good articles on the Enzo Ferrari and Mini Cooper (real cars) and their HW counterparts. It also has a centerfold of the concept drawing for Rogue Hog. The best part is the two page spread announcing the 1/18 Batmobile. That image has been posted here before. Thought I'd pass it on.

thanks, i will pick it up